You like my page, I love yours!

It has always indeed been about give and take and I have learned this much too soon in the work I have entered.

It is simple: You make your business fb page, invite tons of people to view it (because it is like your baby), some loyal will appreciate it, some snooty will watch the page get appreciation (while being very active on Facebook in other things like farmville blah blah)

I have never felt any sort of detachment from appreciating unless of course you send me something that is hideous/beyond my understanding. But while dealing with what they call social inbound marketing I have seen chameleon-like standards of a lot of people. The best part being, only a few realise that it is actually really obvious.

So being in the new age where start ups are THE thing for obvious reasons like "dude the job market sucks" or "I can't work for someone, DUH" or even " My dad wanted to invest somewhere so I started doing something" or even " the entrepreneur in me was shouting loud!". Whatever the reason might be, the start up scenario is doing so well for so many people and also for the social media which has a prime role in upfront marketing.

An engineer by profession , I had no clue about marketing; forget trying to work in this field for a start up! No brainer being: Start small, try to grow bigger if not come back to small! So started my self-induced tutorials on online social media marketing. Made me realise: OKAY so you have to please others for them to take interest in you. Really? Dubious natures revealed. You have no idea about what I am doing, no clue about the business, absolutely no clear interest in it but you follow my page because 26 days earlier I followed yours. Simple.

It led me to my unopened messages in the inbox. SO MY SO AND SO IS STARTING SO AND SO AND I WOULD LIKE YOU (my best-est of the best-est friends) TO LIKE SO AND SO. Tons of messages like that and to prove my aforesaid point you know what I did and you know what happened right after. Wow in my whole engineering lab work I had never seen results that soon and that too with such a simple procedure. I thought to myself, this was easy. And learned further this is how things are done in REAL life too. So man (more like Mark) created social media, we created businesses on social media, social media taught us how to market our business and all we did was please others. Convenient.

I have come to a little handbook marketing note of mine, if you can convince any random man that what you are selling is equivalent to gold even though you know it is rubber (with the potential of becoming gold of course) then you have won the race my friend. But if you did not work to make it gold, well then you are not my friend!